Will Implicit Bias Training Solve the Starbucks Problem?

SOURCE: Realized Worth


A barista calls the cops on two black men waiting for a friend and Starbucks responds with implicit bias training to help employees recognize subconscious racism. Is this response good enough? Information on its own does not change attitudes and behavior. So, what’s the answer? According to neuroscience, we need new neural pathways – and personal experiences are the only thing that can make it happen.

Learn more about why the Starbucks problem is also everybody's problem – on the Realized Worth blog.

Tweet me: Unraveling implicit bias requires literally creating new neural pathways in our brains. Will Starbucks' response to a recent incident with an employee be enough to mitigate and prevent prejudice at the company? Read more from @chrisjarvis_RWI https://bit.ly/2qV8uMc

KEYWORDS: csr, Volunteering, employee volunteering, Starbucks arrest, Realized Worth

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